Keep it simple
Because there’s enough friction already in testing. We focus specifically on what is needed for a successful moderated user test and allow for a set-up that doesn’t require multiple apps that weren’t built for the purpose of testing.
Value for money
A single user runs UX tests for free. Beyond that, you only pay for what you actually need - pricing scales with your team, never with unnecessary features.
Built with love and ethical design
We are taking our own medicine as advocates for ethical design and the authors of two books, White Hat UX and The Ethical Design Handbook. We’ve built Simple UX on the same ethical design principles we’ve spent our careers advocating for, which includes commitments to equality, transparency and privacy.
Free single-user license
We're a team of UX designers, and we needed a proper moderated testing tool for our own design work - one that would capture screen, gesture, audio and face, and work remotely for our own and our users' convenience.
We couldn't find one that satisfied our wishes, so we made it ourselves.
Once it worked for us, we decided to share it.
That's the plan we use ourselves, so it's the plan you get: your own account, your own tests, every feature, unlimited - free for a single user, for good.
Product Designer
Full Stack Developer
CTO
