Enter a world of ux testing made simple

Simple UX is all about moderated user testing. Nothing more, nothing less.
This early release is our first step. We'd love your feedback to make sure we're on track.

SimpleUX is all about moderated user testing. Nothing more, nothing less. This early release is our first step. We'd love your feedback to make sure we're on track.

Why simple UX?

What’s a UX tester I can use? Those in UX, design or software know the struggle. One that isn’t too expensive. One that doesn’t have very limited tests.

This situation happened in 2021, but sparked a very big question: “Do you want to build it?”

From there, the idea for Simple UX was born and the app was built on the following three core values.

This situation happened in 2021, but sparked a very big question: “Do you want to build it?”

From there, the idea for Simple UX was born and the app was built on the following three core values.

Why simple UX?

What’s a UX tester I can use? Those in UX, design or software know the struggle. One that isn’t too expensive. One that doesn’t have very limited tests.

This situation happened in 2021, but sparked a very big question: “Do you want to build it?”

From there, the idea for Simple UX was born and the app was built on the following three core values.

Keep it simple

Because there’s enough friction already in testing. We focus specifically on what is needed for a successful moderated user test and allow for a set-up that doesn’t require multiple apps that weren’t built for the purpose of testing.

Value for money

We offer the product at price only for what you need to use, not for unnecessary features, regardless of whether you are a large team or a single contractor running UX-tests.

Built with love and ethical design

We are taking our own medicine as advocates for ethical design and the authors of two books, White Hat UX and The Ethical Design Handbook. We’ve built Simple UX on the same ethical design principles we’ve spent our careers advocating for, which includes commitments to equality, transparency and privacy.

Core Features

For more successful moderated tests in the world, we put focus on what was most important, nothing more, nothing less. To make it as easy as possible to set up and run to get exactly what you need.

Core Features

For more successful moderated tests in the world, we put focus on what was most important, nothing more, nothing less. To make it as easy as possible to set up and run to get exactly what you need.

LIve testing

Anything that is browser-accessible can be tested. From live websites to prototypes.

LIve testing

Anything that is browser-accessible can be tested. From live websites to prototypes.

Adjustable Settings

Toggle any of the settings for what you need to capture from the tester.

Adjustable Settings

Toggle any of the settings for what you need to capture from the tester.

Minimal UI during recordings

For focus on the test itself and an easy means of ending the test as soon as you’re done.

Minimal UI during recordings

For focus on the test itself and an easy means of ending the test as soon as you’re done.

Overview at a glance

Ensure that everything for the test is correct before the time you run it.

Overview at a glance

Ensure that everything for the test is correct before the time you run it.

Our team

Brought together by shared values and wanting to make this app the best it can be, Ethical Design is infused into everything we do.

Our team

Brought together by shared values and wanting to make this app the best it can be, Ethical Design is infused into everything we do.

Trine Falbe

CEO

Co-founder

Martin Frederiksen

CIO

Co-founder

Kim Andersen

Product Designer

Co-founder

Grzegorz Baczek

CTO

Lilly Armelin

Communication & Marketing

Tests for tomorrow. Available today.

The world’s first UX app based on ethical design, allowing you to capture what you need for a successful test, nothing more, nothing less. Try it for free.

Tests for tomorrow. Available today.

The world’s first UX app based on ethical design, allowing you to capture what you need for a successful test, nothing more, nothing less. Try it for free.

Frequently Asked Questions

Is there a trial for me to try Simple UX first?

What can I test with Simple UX?

How are my tests saved?

What is “ethical design”?

Got questions or feedback

We're ready and excited to help